Author: Юрий Красильников

On December 6, Elena Tkachuk, the CMO of Finance Business Service, performed at the V International Forum on Promotion of Legal Services PLS with a master class on the topic “Law Firm on the Internet: Where and How to Catch a Client.” The event, which organizer, according to the tradition, was the newspaper of Ukrainian lawyers, “Legal Practice”, took place in the conference hall of the Premier Palace Hotel (Kyiv, Shevchenko Blvd./ Pushkinskaya Str., 5-7/29). The presentation of Elena Tkachuk was intended for everyone who wants to know what promotion tools on the Internet would help to raise brand awareness, create an image of a company of professionals of international level, attract new customers and increase the number of sales. Judging by the fullness of the hall, there were enough such people among the Forum participants. What kind of promotion to use - paid traffic or SEO optimization, where to invest more resources and what to start with, what is the marketing role of social networks and messengers, what the chatbots can do in a law firm - these and other issues were discussed in detail during the master class. The speaker made a special emphasis on the importance...

On December 6, the Chief Marketing Officer (CMO) of Finance Business Service Elena Tkachuk will hold a master class on the topic “Law Firm on the Internet: where and how to catch a client” within the framework of the V International Forum on Promotion of Legal Services PLS. The event will take place on December 5-6 in the conference hall of the Premier Palace Hotel (Kyiv, T. Shevchenko Blvd./ Pushkinskaya Street, 5-7/29), and according to tradition, the organizer will be the newspaper of the Ukrainian lawyers “Legal practice”. The Forum program will be divided into several thematic sessions on topical issues in the development and promotion of legal business, including: Global trends. Challenges-2017. Forecasts-2018. Attraction and maintenance of clients. Investments in development. Innovations. What technological solutions do companies invest in? Legal Tech. Work with an internal client. Digital Marketing. The above topics will be covered not only in the reports of the lawyers and experts in the field of promotion of legal services, but also in live discussions, as well as useful and fascinating master classes, one of which will be held by the CMO of...

While the black list of the offshore companies is only being approved, the European Union is actively discussing the economic sanctions in relation to the jurisdictions that will fall into its final version. We remind that the idea to draw up such a list arose early in the beginning of the last year with the purpose of counteracting the removal of profits from taxation and supporting the "fair tax system in the EU and in the world". According to the criteria approved at the end of 2016, the countries and territories with "weak tax transparency", preferential tax treatment and no income tax will be included in the black list. In order to avoid being included into the list, the jurisdiction must meet three main requirements, namely: to sign the Multilateral Convention on Mutual Administrative Assistance in Tax Matters or conclude separate agreements on the exchange of tax information with all EU Member States by December 31, 2018; by the end of this year, to join the BEPS (Base Erosion and Profit Shifting) Plan developed by the OECD and containing recommendations on combating evasion of income tax; to exclude the possibility of registration and operation on its territory of...

On June 26, 2017, the Directive of the European Parliament and the Council of the European Union "On preventing the use of the financial system for money laundering and financing of terrorism", signed on May 20, 2015, came into force. The document is aimed not only at improving the "anti-laundering" legislation of the EU member states, but also preventing of tax evasion. The last one is planned to be achieved by increasing the level of transparency of the corporate and financial information. Each country of the European Union is obliged to bring the local legislative base in the line with the provisions of the Directive, introducing a number of changes. Among them are: toughening of requirements for the banks, as well as companies providing accounting and legal services, regarding the analysis and assessment of the risks when dealing with the clients; organization of collection and centralized storage of the information about the beneficial owners of the companies (including trusts and funds) providing the access to the competent authorities; optimization of the cooperation and simplification of information exchange between the bodies of financial intelligence of the EU...